TURN GOOGLE SEARCHES INTO QUALIFIED LEADS
We help local service businesses generate real phone calls and booked jobs through conversion-focused Google campaigns—not just clicks and empty reports.
LEAD-GEN EXPERTISE
From campaign setup to conversion tracking, we build systems designed to generate qualified leads and measurable revenue growth.
Web Design
Custom websites built to convert paid traffic into leads. Fast-loading, mobile-optimized designs that work seamlessly with your Google Ads campaigns and tracking systems.
Google Ads
Hands-on campaign management focused on lead-gen. Precise targeting, conversion tracking, and data-driven optimization to turn ad spend into real business results.
SEO
Strategic SEO that increases organic visibility for local service businesses. Keyword research, on-page optimization, and technical improvements to drive qualified traffic.
CRM Automation
Complete CRM implementation and workflow automation to capture, track, and nurture leads. Streamlined systems that keep your sales pipeline organized and moving forward.
SMALL BUSINESS SOLUTIONS
Carter Lead Systems was built to solve a problem we saw repeatedly: local service businesses wasting money on Google Ads that generate clicks but not customers. We focus exclusively on lead generation for service-based businesses because that’s where our system works best.
Our approach combines conversion-focused landing pages, precise audience targeting, and transparent reporting so business owners know exactly where their leads come from. You’ll work directly with the person managing your campaigns—no account managers, no layers, no confusion. Just clear communication, real tracking, and consistent results.
HELPING YOUR BUSINESS GROW
Too many agencies chase vanity metrics like impressions and clicks. We focus on what actually grows your business: qualified leads, phone calls, and booked jobs. Our campaigns are built using Google Ads best practices, real conversion tracking, and market-specific targeting for your service area. You get full transparency into where your ad spend goes and which keywords drive results.
We don’t use vague language or overpromise outcomes. Instead, we deliver straightforward reporting, hands-on optimization, and strategies tailored specifically to local service businesses. Your success is measured in revenue, not clicks.
FREQUENTLY ASKED QUESTIONS
We work with local service businesses across the country who want clear answers before investing in paid advertising. Here are the questions we hear most often from business owners.
What’s the minimum monthly ad spend to work with you?
While we don’t have strict minimums, we typically recommend starting with at least $1,500–$2,000 per month in ad spend to gather meaningful data and generate consistent leads.
Do you work with competing businesses in the same market?
No. We maintain market exclusivity for our clients. If we’re managing campaigns for a business in your service area and industry, we won’t take on a direct competitor.
How do you prioritize lead quality over volume?
We use negative keywords, geographic targeting, and conversion tracking to filter out unqualified traffic. Our landing pages include clear service descriptions and pricing expectations to pre-qualify leads.
What if my campaigns don’t generate results?
We continuously optimize based on performance data. If campaigns underperform, we adjust targeting, ad copy, landing pages, and bidding strategies. Our goal is consistent improvement through testing and transparency.
Will I maintain ownership of my ads account and data?
Yes. You own your Google Ads account, conversion data, and all assets. We build campaigns inside your account, ensuring you retain full access and control even after our partnership ends.
CLIENT RESULTS
We measure success by the growth our clients experience. Here’s what local service business owners say about working with Carter Lead Systems and the results we’ve delivered together.
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Mark Caster
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Jane Shaft
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GET STARTED
Ready to turn your Google Ads spend into qualified leads? Reach out to discuss your business, service area, and growth goals. We’ll walk you through our process and next steps.
SCHEDULE A FREE STRATEGY CALL TODAY!
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